Liquid Death Still Mountain Water, 12 x 500 ml

Product Information

It recently shifted production from Austria to the US – although its Austrian supplier “will continue to be our partner for the EU market”, said Liquid Death CEO Mike Cessario, adding that Europe had “always been on our roadmap”. Loizos, Connie (May 13, 2021). "With its Newest Round, Liquid Death Will Exclusively 'Murder Your Thirst' at Live Nation Events". Tech Crunch. Archived from the original on June 3, 2021.

Liquid Death | Murder Your Thirst Liquid Death | Murder Your Thirst

In the US, the brand this week unveiled a partnership with Blink-182 drummer Travis Barker to launch Enema of the State, the “first-ever celebrity-endorsed luxury enema”. US-Marke "versilbert" Wasser aus Oberösterreich". MSN (in Austrian German). Archived from the original on July 28, 2022 . Retrieved July 28, 2022.Delaware native Mike Cessario, a graphic designer [13] was inspired to create Liquid Death after watching a Vans Warped Tour in 2009, in which concert goers would drink water out of Monster Energy cans to stay hydrated. Cessario stated he wondered why no one had marketed water in a manner similar to Monster. For marketing, Cessario emphasized interestingness, which he believed would transition into organic shares on social media. [14] It’s not just plain still water in a can. It’s our flavoured sparkling which is like a healthy soda as well,” he said. “We want to see what the reaction from the UK market is like.” Mike Cessario told The Grocer the healthy beverage brand had initially chosen to source from Austria because “there was not a single bottler who could put spring water in cans” in the US when it started in 2019. Cessario founded Liquid Death in 2019 after working in marketing for the likes of Netflix, Nike, Toyota and Nestlé Reiley, Laura (May 7, 2019). "These Aluminum Cans are Totally Metal: Liquid Death Sells Water to Punks who are Too Cool for Alcohol". The Washington Post. Archived from the original on November 8, 2020.

Liquid Death - Mountain Water (Still) - The Protein Pick and Mix

Stanley, T. L. (February 14, 2022). "Liquid Death Scored With Its Ad Starring Hard-Partying Kids". AdWeek. Archived from the original on March 11, 2022 . Retrieved March 8, 2022.However, it’s not just enough to have a visually striking product to entice consumption. A new fmcg company needs to build its brand and give people a reason to choose the product – this is where advertising enters the equation.While other water brands are talking aboutbabbling brooksand health benefits, Liquid Death instead focuseson creating laugh-out-loud branded contentto increase its fandom, encourage sales, compete with the bigger budgets of its competitorsand ‘win the internet’. Liquid Death calls their Mango Chainsaw mountain water the tallboys of flavoured sparkling water. Their sparkling canned water is armed with agave nectar and merciless flavour to help customers refresh their bodies and murder their thirst. Wasser aus Frankenmarkt beliebt in den USA"[Water from Frankenmarkt popular in the USA]. ORF (in German). July 28, 2022. Archived from the original on December 24, 2022 . Retrieved July 28, 2022. It’s a well-trodden path, one that the likes of Logan Paul and KSI’s Prime and, more recently, Jimmy Donaldson, aka MrBeast,have pursued. Asked if this meant Liquid Death could look to shift production to the UK in the future, Cessario said: “One hundred per cent. And that really is our long-term vision.

UK marketers can learn from US water brand Liquid Death What UK marketers can learn from US water brand Liquid Death

We’re constantly looking for more high-quality sources of water that we can use in more places so that we don’t have to ship things as far,” he added. As far as UK and European expansion goes,listings with Co-op, Nisaand Tesco should drive penetration, as will a partnership with Live Nation to supply major music festivals. Serra, Maria (December 2, 2020). "Here's how Liquid Death Turned Hate Comments into a Punk Album". AltPress. Archived from the original on February 17, 2021. Liquid Death elected to list its flavoured sparkling variants in the retailer as part a strategy to build as “a beverage company, not just a water company”, Cessario said. Liquid Death Mountain Water is where purity meets edginess. Sourced from pristine mountains, this water is as crisp and refreshing as it gets. Coming in 500ml cans, it's the perfect on-the-go thirst quencher for those seeking convenience without compromising on quality. Not only are the aluminium cans large enough to quench any thirst, but they are infinitely recyclable and central to the brand's mission to end plastic waste.

Where to Buy". Liquid Death. Archived from the original on December 5, 2021 . Retrieved December 5, 2021.

Liquid Death made canned water cool - Creative Review How Liquid Death made canned water cool - Creative Review

As Mike Cessario, the CEO and founder of Liquid Death,toldme: “Why does health food always have to be so quiet and responsible? How come all ofthis sh*t that’s terrible for you is allowed to have all the fun and explosions?” You may assume a brand with aname like Liquid Deathmadeenergy drinks, rat poison or maybe lighter fluid. But no. Liquid Death sells one of the most homogenous goodson the planet: plain,old mineral water. And it’s one of the most refreshing new fmcg brands of the past few years. It always raises our eyebrows when we see a new mineral water brand on supermarket shelves - there are already so many mineral water brands to choose from that we often wonder what the new brands think they can bring to this crowded market. Abdollah, Tami (September 25, 2020). "Liquid Death Creeps into Stores Nationally". dot.la. Archived from the original on November 1, 2020. Alcántara, Ann-Marie (July 29, 2022). "Brands Try Turning NFTs From Kitschy Collectibles Into Something Utilitarian for Consumers". Wall Street Journal. ISSN 0099-9660. Archived from the original on December 7, 2022 . Retrieved September 18, 2022.Liquid Death is “100%” open to sourcing water for its products in the UK in the future, according to its CEO.