$100M Offers: How To Make Offers So Good People Feel Stupid Saying No (Acquisition.com $100M Series Book 1)

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By doing this, the client trusts us as a solution provider right off the bat, and will trust the other bigger solutions our Grand Slam Offer presented. In a nutshell, the offer is the goods and services you agree to give or provide, how you accept payment, and the terms of agreement. DeMarco says new entrepreneurs are being misled with advice like “do what you love” or “follow your passion. That being said, I will show you how to generate unlimited names or “wrapping paper” for your offer. His companies use these exact methods to generate 20,000+ new leads per day across sixteen different industries.

I’ve been watching Alex’s YouTube channel for a while, so when this book hit my feed it was a no brainer to get. To calculate the overall star rating and percentage breakdown by star, we don’t use a simple average.This is very much right on time for me as I have a very limited time to find new clients to replace cancelled services from my biggest existing client. A guy in faraway Poland read it, heard about him, loved his content, and got to know him as a person. And as Dan Kennedy said, "There is no strategic benefit to being the second cheapest in the marketplace, but there is for being the most expensive. The most significant objection to any sale of a good or service is the risk that it will not work for a prospect. Let us just say that as I type this review, I have completed listening/reading his first book and WOW!

com/training/offers and select “Creating Guarantees” to watch a short video tutorial so you can start using this in your business to make more sales ASAP. The goal is to be so much higher that a consumer thinks to themselves, “this is so much more expensive, there must be something entirely different going on here. It will save you time from reading the whole book, while still getting all of the meat from what it offers. Our goal as marketers and business owners is to increase the value of the dream outcome and its perceived likelihood of achievement, while decreasing the time delay of achievement and the effort and sacrificeOne that is all over social media platforms with viral clips where he talks about business and sales.

The end result of having multiple bonuses was definitely greater sales, as people would feel “wow, look at all the things I’m getting! But, conversely, if you satisfy all the demands, you will kill your golden goose and eventually not make money. I’d say every aspiring entrepreneur should read this multiple times, but hopefully none of my competitors will 😏. This book has so much valuable knowledge and it’s straight to the point it will save you so much time and effort into getting this information elsewhere.

Also curious to know what kind of grand slam offer and guarantees are you doing in your current business? The 2 Main Problems: The first chapter spells out the two problems most businesses face—you've not got enough clients and you’ve not got enough cash (excess profit at the end of the month). The most basic guarantee is unconditional, as in: “If you’re not satisfied for any reason, you’ll get your money back.

Think of the pull of a freshly baked brownie when you’re on a diet or a sleek new smartphone when you’re saving for your first home.If you’re a small startup, the best strategy to compete is probably by focusing on a tiny sliver of those enormous markets. When listing out problems, think about what happens immediately before and immediately after someone uses your product/service.