Budweiser Zero 0% Alcohol Free Lager Beer Can, 24 x 330 ml

Product Information

In the ever-evolving landscape of non-alcoholic craft beers and innovative brews, there is a growing demand for options that still deliver on flavor and refreshment. AB InBev used the strategy or the launch of Bud Light Seltzer, which quickly rocketed to one of the US’ top-selling seltzer brands partly because its association with the name. As partners of FIFA for over three decades, we look forward to our activations of FIFA World Cup campaigns around the world to celebrate football with our consumers,” an Anheuser-Busch InBev spokesperson said in a statement. With interest surging in the nolo beer market, of course the big players are going to get their own non-alcoholic products on the shelves and in the taps. Our non-alcoholic and alcohol-free selection keeps life social, engaged, and invigorating, so you won't miss a beat.

One of the standout features of Budweiser Zero, despite being subpar, is its ability to capture the essence of Budweiser's classic Pilsner taste. this is a good option for anyone who really can’t have even that amount of alcohol for health reasons or sobriety. Budweiser “Zero” (previously known as ‘Prohibition Brew’) is created by Anheuser-Busch, part of AB InBev and uses the classic beer ingredients of water, barley malt, hops, rice (a fermentable ingredient used for a subtle taste) and natural flavours.

That’s because our commitment to brewing great beer never changes, even if we do decide to go alcohol-free. Hopefully this doesn’t end up as this generation’s Beck’s Blue; the first NA beer people try and are immediately put off them for life. We started working with Dwyane Wade for the “This Bud’s For 3” campaign about a year ago and most recently in the revival of the Whassup campaign, so it was a natural progression of our relationship. Through the combined efforts of Eberhard Anheuser, Adolphus Busch, and thousands of employees, our brewery quickly transformed from a local fixture into a national presence. Budweiser Prohibition launched in late 2017, but struggled in the supermarkets: latest Nielsen data shows it lost a fifth of its value over the past 12 months, dropping 19.

For Budweiser Zero, we have a non-traditional marketing campaign in place that uses disruptive methods that we hope will shake up the non-alcoholic beer industry as we know it. In the event of any safety concerns or for any other information about a product please carefully read any instructions provided on the label or packaging and contact the manufacturer. According to a press release, Wade wanted "a refreshing beer" that wouldn't affect an athlete's "mental [or] physical game. Some maltiness emerges eventually, characterised by sweet and sickly honey and a touch of sweetcorn. We’re trying to help redefine pre-existing expectations and associations with non-alcoholic options.Please always read the labels, warnings, and directions provided with the product before using or consuming a product. That said, with AB-InBev’s marketing budget behind it, Zero could help raise the profile of low alcoholic beer in general. Other non-essential cookies are used to track visits anonymously and collect information for making reports.

However after a few drinks and your taste buds adapt, Budweiser Zero genuinely tastes like you're having a normal no frills lager. The driver will input your year of birth into their device and may then require an ID check to complete the age verification process. Budweiser is brewed with only the finest two-row and six-row barley malt, hand-selected from regional growers all across America. This means that you can enjoy the familiar flavors of Budweiser, whether you're the designated driver or enjoy a lifestyle that includes non-alcoholic beer. Golden color with a subtle honey aroma and a trace of citrus, punctuated by notes of malt and noble hops.The brewery says it uses the latest technology to create a beer free from alcohol, although it hasn’t revealed its methods. All packages containing alcohol will have a "documents enclosed" pouch attached to the outside with a document inside showing the value of the goods purchased. The country’s best-known beer company—famous for its impressive Clydesdales—has debuted a non-alcoholic beer. The use of rice in brewing is used to get a cleaner and more refreshing texture in beer This is particularly important in Budweiser Zero, as it aims to provide a refreshing experience while keeping the calorie count low. While we won’t be attending sporting events or concerts for the foreseeable future, Budweiser Zero can still be enjoyed in your own backyard or after a long day at work.